Why Americans Are Buying Less Of These
You might be surprised to find out that Americans aren’t buying as much clothing as they did in years past. When you look back to the nineties, Americans consumed about…
(Photo by Gary Gershoff/Getty Images for Housing Works)
You might be surprised to find out that Americans aren’t buying as much clothing as they did in years past. When you look back to the nineties, Americans consumed about 40 garments per person each year and by the end of the decade that number was up to about 65 pieces of clothing per person. After two recessions, clothing consumption dropped and hasn't gained significant steam since.
What factors are to blame? First off, millennials prefer experiences over things. And when buyers do spring for "things," they have to include iPhones in the budget. Paying for technology in 2018 is, in some cases, more costly than it was years ago.
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Roxanne WilderWriter
Roxanne is a co-host on the MJ Morning Show and host of Middays on Q105 in Tampa Bay. She also hosts segments on The Current, which features local feel-good stories and health and wellness segments, and airs on five of the six Tampa-based Beasley Media Group stations. Roxanne has conducted hundreds of interviews, from athletes to Oscar winners, including Matt Damon, Christian Bale, and Chadwick Boseman. She also specializes in media training, having worked with clients in the NFL, NBA and WWE for television, in print, and online. Roxanne is a published author and will be releasing a thriller novel in 2024. Her favorite thing in the world is being with her two daughters and husband. As a content creator for Q105, Roxanne writes about family activities in the Tampa Bay area, as well as reviews for local restaurants and travel.
