Could The Music You’re Listening To Be Affecting Your Food Choices?
A new study out of USF says music could affect our food choices. Dr. Dipayan Biswas is a marketing professor at USF. He worked on the study and explained, “Music…
(Photo by Joe Raedle/Getty Images)
Joe Raedle/Getty ImagesA new study out of USF says music could affect our food choices. Dr. Dipayan Biswas is a marketing professor at USF. He worked on the study and explained, "Music affects our excitement level and our relaxation level which in turn affects our food choices."
Louder music could cause you to buy or eat heavier foods.
Dr. Biswas said, "Loud-volume music agitates our physiological system so it makes us more excited, so it makes our bodies more excited, higher state of arousal, so higher excitement. Higher arousal makes us choose more indulgent foods."
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Roxanne WilderWriter
Roxanne is a co-host on the MJ Morning Show and host of Middays on Q105 in Tampa Bay. She also hosts segments on The Current, which features local feel-good stories and health and wellness segments, and airs on five of the six Tampa-based Beasley Media Group stations. Roxanne has conducted hundreds of interviews, from athletes to Oscar winners, including Matt Damon, Christian Bale, and Chadwick Boseman. She also specializes in media training, having worked with clients in the NFL, NBA and WWE for television, in print, and online. Roxanne is a published author and will be releasing a thriller novel in 2024. Her favorite thing in the world is being with her two daughters and husband. As a content creator for Q105, Roxanne writes about family activities in the Tampa Bay area, as well as reviews for local restaurants and travel.
