ContestsEvents

LISTEN LIVE

Millennials Are Apparently Killing Canned Tuna Because Opening a Can Is Too Much Work for Them

The tuna industry is declining because Millennials can’t or don’t want to use a can opener according to Andy Mecs of StarKist. Millennials are turning away from processed foods in…

DES PLAINES, IL – AUGUST 12: Cans of tuna are seen on a shelf August 12, 2004 in a grocery store in Des Plaines, Illinois. A federal U.S. court has rejected the Bush administration’s decision to change the definition for dolphin-safe tuna can labels. (Photo by Tim Boyle/Getty Images)

(Photo by Tim Boyle/Getty Images)

The tuna industry is declining because Millennials can’t or don’t want to use a can opener according to Andy Mecs of StarKist.

Millennials are turning away from processed foods in favor of more higher quality food that smaller brands offer.

StarKist is playing catch up to the smaller brands by offering pouches that are easy to travel with and don’t require a can opener. Flavors like siracha also have been a favorite of millennials.